Social Media Manager


Job Description

Responsibilities:

  • Design and deliver creative and engaging social media strategies
  • Manage the day-to-day handling of all social media channels such as Facebook, Instagram, LinkedIn, Twitter, TikTok, Snapchat, and YouTube, adapting content to suit different channels and audiences
  • Plan and schedule social media content calendars to ensure consistent posting and engagement.
  • Collaborate with cross-functional teams to develop and execute integrated social media campaigns that align with marketing and branding initiatives
  • Oversee, plan, and deliver content across different platforms using scheduling tools
  • Create and/or coordinate original and engaging multimedia content across multiple social platforms
  • Develop, launch, and manage new competitions and campaigns that promote our organization and brand
  • Form key relationships with influencers across social media platforms
  • Monitor, track, analyse, and report on performance on social media platforms using tools such as Google Analytics and Facebook Insights
  • Optimize content to further encourage community interaction and engagement
  • Set targets to increase brand awareness and increase engagement and loyalty
  • Stay updated on platform-specific features and updates to leverage new opportunities for engagement and growth
  • Develop and implement crisis management protocols and response strategies for social media channels

 

Requirements:

  • BSc/HNDin Communications, or related field.
  • Minimumof 2 years of experience in social media management
  • Proventrack record of developing and implementing successful social media strategiesand campaigns.
  • Strongunderstanding of social media platforms, algorithms, and best practices.
  • Excellentwritten and verbal communication skills.
  • Proficiencyin social media management tools and analytics platforms.
  • Teamplayer with excellent collaboration and interpersonal skills.
  • Knowledge of graphic designprinciples and basic video editing skills preferred.


Share job