Digital Marketing Specialist

Marketing

Full-time


Job Description

Ace Recruiters Limited - Our client, a leading medical device manufacturing company, is recruiting to fill the position below:

Job Title: Digital Marketing Specialist

Location: Lagos
Employment Type: Full-time
Industry: Medical Device Manufacturing

Job Summary

  • The Digital Marketing Specialist will play a pivotal role in enhancing the company’s digital presence in Nigeria and promoting their medical device innovations to a global audience.
  • This role is instrumental in attracting investors, building brand awareness, and fostering engagement across various digital platforms.

Responsibilities
Digital Strategy Development:

  • Collaborate with cross-functional teams to develop and execute a comprehensive digital marketing strategy aligned with business goals.
  • Identify key performance indicators (KPIs) and regularly analyze and report on the effectiveness of digital campaigns.

Online Presence Enhancement:

  • Optimize and manage the company website, ensuring it reflects our brand identity and showcases our latest medical device advancements.
  • Implement SEO strategies to improve search engine rankings and increase organic traffic.

Content Marketing:

  • Develop engaging and informative content for digital platforms, including blogs, social media, and email marketing campaigns.
  • Create multimedia content, such as videos and infographics, to communicate the benefits and features of company's medical devices.

Social Media Management:

  • Manage and grow the company's social media presence on platforms such as LinkedIn, Twitter, and others.
  • Develop and execute social media campaigns to increase brand awareness and engage with our target audience.

Investor Relations:

  • Craft compelling digital content tailored for potential investors, highlighting our company's financial achievements, growth prospects, and technological innovations.
  • Coordinate with the investor relations team to ensure consistent messaging across all digital channels.

Paid Advertising:

  • Plan and execute targeted online advertising campaigns to reach specific audiences and attract potential investors.
  • Monitor and optimize paid campaigns to maximize ROI.

Salary
N300,000 - N400,000 Monthly.

Application Closing Date
13th December, 2024.


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