Job Description
Key Responsibilities
- Own the execution of an editorial content calendar that keeps our audience engaged.
- Perform exhaustive research to gain in-depth knowledge of the forex industry and our target audience
- Perform extensive research and analysis on consumer thoughts and trends
- Create specifications and content appropriate for the brand’s target audience
- Ideation and creation of social media content across all platforms (Instagram, Facebook, YouTube, Twitter/Threads, LinkedIn, Tiktok) • Execute and optimize email campaigns and flows
- Create advert and marketing materials and oversee it production
- Create advertorial material for print, billboards, lamp post, electronic board etc
- Plan and execute content production with the creative team
- Collaborate with the creative teams, and writers to implement the strategy
- Assist with Public Relations initiatives as they come up
- Develop content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
- Develop editorial strategy, so content is consistent across all delivery platforms
- Conduct periodic content audits
- Track and calculate content ROI
- Ensure that content strategy meets business objectives
- Strategize and improve content delivery and promotion
- Analyse content marketing strategy to evaluate whether it's working or not.
Qualifications and Experience
- B.Sc. in Mass Communication or any related field
- 3 years of experience creating and executing a content calendar
- Proven ability to drive growth and engagement on social media
- Ability to provide examples of prior content creation, from ideation to execution
- Should be data-driven with solid understanding of key content metrics
- Ability to capture a brand voice; values and implement across all forms of content
- Strong research and proof-reading skills
- Knack for conceptualizing new content through the repurposing of existing video, written content
- Superior organizational skills
- Excellent copywriting skills
- Content monetization skills
- Strong team-building skills
- Strong attention to detail
- Strong Leadership qualities.
Method of Application
Interested and qualified candidates should send their CV to: elizabethmaddeuxconsult@gmail.com using “Content Strategist" as the subject of the mail.
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Job Overview
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Company
Hubforjobs Recruitments
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Experience
3+ years
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Location
Lagos
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Offered Salary
Confidential
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Qualification
BA/BSc/HND
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Industry
Advertising, Branding, PR
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Date Posted
December 18, 2024
Job location
Hubforjobs Recruitments
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Category
Consulting, Recruitment, HR Services
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Website
hubforjobs.com
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Location
Lagos, Nigeria