Business Development Executive

Marketing

Full Time


Job Description

Job Description

  • We’re seeking a highly motivated and skilled business development executive to join our fast-growing team at Loyalty Solutions Limited. The ideal candidate will be responsible for lead generation, driving revenue, and bringing new opportunities for our business growth.
  • At Loyalty Solutions Limited, we’ve a great work-life balance with hybrid working culture.
  • We also offer attractive remuneration, a fast-paced environment and ample opportunities for advancement within the company. As an equal opportunity employer, we welcome candidates of all backgrounds to apply.

Objective of this Role

  • Identify and evaluate potential sales leads through networking, cold calling and online research.
  • Communicate effectively to foster relationships with new and existing partners.
  • Plan and execute sales strategies to achieve revenue targets.
  • Build a deep understanding of our products and present them effectively to clients.

Core Responsibilities
Lead Generation:

  • Identifying potential clients and markets through research and networking.
  • Developing and implementing lead generation strategies to attract new customers.
  • Utilizing various channels such as cold calling, email marketing, and social media to reach out to prospects.
  • Leading and managing LSL's consultative sales process from lead generation through contract negotiation and close.
  • Managing dedicated and non-dedicated resources to deliver significant new business across the organization
  • Nurture prospects to find specific opportunities, prepare & oversee the RFP development process and actively work to close new business.
  • This individual will be responsible for all lead generation programs including industry conference speaking, lead generation campaigns, etc.

Client Acquisition:

  • Building strong relationships with potential clients through effective communication and relationship-building skills.
  • Understanding client needs and tailoring solutions to meet their specific requirements.
  • Presenting product or service offerings in a compelling and persuasive manner.
  • Negotiating deals and closing sales to acquire new clients.

Business Development Strategy:

  • Developing and executing a strategic business development plan to achieve revenue goals.
  • Identifying new market opportunities and exploring potential partnerships.
  • Analysing market trends and competitive landscapes to inform business decisions.
  • Collaborating with other departments, such as marketing and sales, to align efforts and maximize results.

Relationship Management:

  • Nurturing existing client relationships to foster loyalty and repeat business.
  • Providing excellent customer service and addressing client concerns promptly.
  • Staying updated on client needs and proactively offering solutions.
  • Building long-term partnerships with key clients and stakeholders.

Additional Responsibilities:

  • Market Research: Conducting market research to identify industry trends and potential opportunities.
  • Sales Forecasting: Developing accurate sales forecasts and tracking progress against targets.
  • Sales Reporting: Preparing regular sales reports to analyze performance and identify areas for improvement.
  • Team Management: Leading and mentoring a team of sales representatives, if applicable.

Required Skills and Qualifications

  • Bachelor’s Degree in Business Administration, Marketing, Sales or a related field.
  • 7+ years of experience in sales or business development roles.
  • Must be able to independently manage lead generation and qualification, work with internal teams to build team-selling approach, call on accounts, develop outstanding sales proposals, and effectively close new business initiatives.
  • Provide the sales leadership to capitalize on opportunities for cross selling of all LSL’s service offerings.
  • Must have excellent writing and presentation skills.
  • Must be able to handle highly flexible work schedule including heavy travel.
  • Experience in IT or Service project management
  • An accomplished leader with strong organizational skills who can spearhead sales initiatives and build strong relationships with LSL’s target customers
  • Effective communication, interpersonal and negotiating skills.
  • Ability to build and maintain relationships with clients and stakeholders.
  • Adept in networking, project management and problem-solving.
  • Possess strong creative and strategic thinking skills to develop effective sales strategies through delegation, prioritisation and execution for business growth.
  • Ability to adapt to the company’s culture effectively and lead other teams.
  • He or she must have a working knowledge of database marketing, analytics, CRM, marketing strategy and agency services and a strong willingness and ability to drive LSL’s consultative sales process.

Key Skills and Qualities:

  • Strong communication and interpersonal skills
  • Excellent presentation and negotiation skills
  • Ability to build rapport and trust with clients
  • Strong business acumen and strategic thinking
  • Self-motivated and results-oriented
  • Strong organizational and time management skills.

Method of Application

Interested and qualified candidates should send their CV and Cover Letter to: lsl.accounts@loyaltysolutionsnigeria.com and copy: lsl.admin@loyaltysolutionsnigeria.com using the Job Title as the subject of the mail.


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