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How Social Media Can Help In Your Job Search

How Social Media Can Help In Your Job Search

As a job seeker, social media networks may be a very effective tool in your employment search. There is a slew of clever ways to use social media in your job search, from networking to researching possible employers.

Even if you’re not a big social media user, having a social media presence when searching for a job is a good idea. 

It can at the very least show potential employers that you have some technical skills and are aware of current internet and social media trends. However, there are several additional benefits to using social media for job hunting:

  • Assists you in developing your brand
  • Allows you to network and connect in ways that are impossible to do in person.
  • Even if you aren’t actively looking for work, it makes you “more visible” to hiring managers and recruiters who use social media to find applicants.
  • Allows you to interact with firms where you desire to work.

If that isn’t enough to persuade you to use social media in your job search, consider this: 

In 2017, 87 percent of recruiters said they used LinkedIn to find prospects, while 55% said they used Facebook.

You might be missing out on job prospects if you’re not on social media.

How can social media help your job search? Keep reading, we got it all covered. 

 it’s time to use your social media accounts to find a new job. 

To make a good impression, though, you must use social media with caution and professionalism.

Take a look at these pointers to help you use social media to find a job like a pro.

Recognize Significant Victories

It’s time to let yourself (and your skills) shine now that you have set up your professional social media pages. 

Have you recently received a new certification? 

Include it on your LinkedIn profile and consider tweeting it! 

Have you completed a personal project that pertains to your line of work? 

Put those photos on Instagram and share them with the world. 

Use social media to find a job, network with firms, and highlight the talents, education, and experience that recruiters and hiring managers are looking for.

Keep It Calm

Though “bragging” about your successes has some merit, you don’t want to publicize your job search to everyone—especially your current employer.

Check your privacy settings twice, then three times to be sure you’re not informing your present company that you’re “actively searching” for a new job. 

Consider your present coworkers’ social media connections as well.

Create a personal website to showcase your work and skills

According to studies, the vast majority of hiring managers perform some web research on potential job prospects before calling them in for an interview. 

It may make sense to create a website that serves as a portfolio for you, depending on your profession.

You can also publish recommendations, honors, successes, and praises that you’ve received—all in one nice and tidy space—in addition to showing some of your work.

Add some work examples to your LinkedIn profile instead of creating a personal portfolio website if it feels like too much work or isn’t appropriate for your sector. It isn’t as flexible as a personal website, but it gets the job done.

Engage with employers on social media

Of course, you can get a feel of who a firm is and what they do by visiting its website. But don’t forget to look them up on social media and anywhere else you may find them online. 

Take a look at their blogs, posts, and tweets to get a sense of their writing style and concentration.

Much more so than a static web page, social media posts may teach you a lot about a firm. Keeping up with the company on social media might also help you stand out in a job interview because you’ll have more current information to draw from.

Network with other professionals in your field on social media

Using social media as a networking tool is a terrific way to stay in touch with people who can assist you, raise the profile of people in your network, and form meaningful connections in a virtual setting.

However, remember that social media networking isn’t about making as many contacts as possible. Remember to assist your network when networking on social media.

Make sure to like and share posts made or shared by others. 

Remark and congratulate them on their achievements. 

When you can, provide assistance and guidance. 

Because what goes around comes around, be sure you’re not only networking to find a new job.

Join relevant groups

Joining groups is a terrific method to extend your social media network while you’re at it. Let’s imagine you’re looking for a job that allows you to work from home. Join some Facebook or LinkedIn groups dedicated to locating and landing remote positions.

Using Linkedin in your job search

Most people understand that having a LinkedIn profile is a vital part of job search preparation, but are you taking advantage of all of LinkedIn’s features?

The ability to add status updates to your LinkedIn profile is an often neglected opportunity to demonstrate your knowledge. 

It’s simple to do; each time you sign in to LinkedIn, you’ll be given the opportunity. 

What information should you include in your status update? 

Include industry news and information, as well as commentary on themes, to demonstrate that you’re up to date on the most recent trends in your sector.

If you’re passing along information that someone else contributed, don’t forget to “tag” them in your status update. 

You can also tag businesses to let them know you’re talking about them. 

Simply add the person’s or company’s name in your update, followed by the @ sign (for example, @JaneDoe), and LinkedIn will notify them of the reference.

Using Facebook in your job search

Because most individuals believe Facebook to be a “personal” network, making the most of the reality that many people use it to locate professional candidates is difficult. 

What is the solution? 

Publish status updates to the public.

With a few clicks, you can profit from making specific status updates public. To check your privacy settings, go to the link at the top of your Facebook page. 

Once there, on the left side of the screen, click the “Followers” icon. 

Then, under Follower Settings, select “switch on follow” from the drop-down menu. 

This will allow you to create public updates and allow others to “follow” your public updates.

After you’ve set this up, you’ll be able to choose whether or not to make a post “public” every time you post on Facebook. 

Create public postings comparable to what you’d share on LinkedIn or any other social media platform: include industry news and information, as well as opinions on what’s new in your sector. 

When you do, you’ll be adding another searchable series of postings to your digital footprint, making it more likely for others looking for someone with your abilities to find you.

Using Twitter in your job search

Twitter, like LinkedIn and Facebook, is an excellent way to demonstrate your expertise. You may broaden your network and ensure that people are aware of your knowledge by using it to post updates and interact with others online by including their Twitter handles in your postings. 

One thing you might not realize is that following Twitter accounts from professional groups and conferences might help you keep up with what’s new in your sector.

Even if you are unable to attend a professional event hosted by an organization, attendees will likely “live tweet” the proceedings. 

Look online to see whether a hashtag (a term that includes a # sign) has been created to help you identify tweets from the conference. 

Follow that hashtag on Twitter and benefit from what your peers have to say.

Using Instagram in your job search

You can also utilize Instagram to help you find work. 

Create a professional profile first, then upload professional content to it. Make a tale about a big win you recently had or share photos of a project you did.

To find companies and employment, look for popular hashtags. 


#remotework #jobs #jobsearch

However, don’t limit your hashtag search to generic terms. Try using hashtags that are particular to your field. If you’re a virtual assistant, for example, lookup:

#virtualassistant #virtualassistantjobs

You never know what positions or jobs you’ll come upon.

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